Mont Group

Brand Strategy & Identity

We developed a new visual identity for Mont Group, a company specializing in exterior blinds and shading systems. The goal was to express the brand’s technical precision, industrial craftsmanship, and architectural order through a clear and functional design system.

Geometry in Motion

The logo builds on the geometry of blades and light direction, forming a modular “M” symbol that reflects motion, structure, and reliability. The color palette — Mont Yellow, Black, and Grey — ensures high contrast, strong visibility, and a sense of engineered confidence.

Typography combines the bold utility of Hubhead with the timeless neutrality of Helvetica Neue, creating a balance between industry and refinement. Applied across digital, print, and physical spaces, the identity brings consistency and clarity to every customer touchpoint.

Minimal, systematic, and enduring — the Mont Group identity stands as a visual extension of the company’s precision and expertise in shading technology.